Real Time Post Migration SEO Checklist 2025

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Migrating a website is a significant step that can breathe new life into your online presence. Whether it’s a shift to a new domain, hosting platform, or a complete design overhaul, migration can offer a wealth of opportunities—but only if handled correctly. One of the most critical aspects of a successful migration is ensuring that your website’s SEO health remains intact. If your SEO foundations falter during or after the process, it can lead to traffic drops, indexing issues, and a loss of visibility. That’s why having a comprehensive real-time SEO checklist is not just helpful—it’s essential.

In 2025, the SEO landscape continues to evolve, making post-migration evaluations more complex and precise. From ensuring Google Search Console (GSC) settings are updated to conducting technical audits and resolving indexing challenges, every detail matters. This blog walks you through a step-by-step checklist to evaluate your website’s SEO performance after migration. Let’s ensure that your site not only survives the transition but thrives in the competitive digital ecosystem. So, grab your SEO toolkit, and let’s dive into the nitty-gritty of keeping your site optimized, visible, and performing at its best!

Comprehensive SEO Checklist Post Migration For 2025

1. GSC Test + Source Code

Ensuring that Google Search Console (GSC) integrations are functional is a critical step in post-migration SEO. GSC acts as a bridge between your website and Google, offering insights into how the search engine views and indexes your site. 

At ThatWare, the team meticulously tested all GSC integrations to confirm they were operational. This included verifying indexing reports, assessing crawl stats for anomalies, and reviewing performance metrics to identify any significant drops post-migration. 

Additionally, the team ensured that updated sitemaps and robot files were correctly linked to GSC for seamless data flow. These measures helped maintain search visibility and performance, ensuring no loss in organic traffic during the migration process.

2. Source Code – GTag Test

Google Tags (Gtag) are fundamental for tracking analytics and understanding user behavior on a website. 

During the post-migration phase, ThatWare performed a thorough review of Gtag scripts embedded in the website’s source code. This process involved verifying script placement, ensuring no duplicate tags existed, and confirming that the tags were firing correctly. 

Additionally, the team conducted tests using Google Tag Manager and other analytics tools to validate data accuracy. By ensuring that Gtag scripts were seamlessly integrated, the team provided uninterrupted tracking of user interactions, helping clients make data-driven decisions based on accurate metrics.

3. Source Code – View Port Check

The viewport meta tag plays a crucial role in determining how a webpage is rendered on different devices. 

At ThatWare, the team carried out an in-depth review of viewport settings to ensure optimal responsiveness across all devices, including mobile, tablet, and desktop. This included checking the inclusion of the correct meta tag in the HTML code, validating proper scaling properties, and testing layouts on multiple screen sizes. 

By addressing these aspects, the team ensured a consistent and user-friendly browsing experience, which is a key factor in maintaining engagement and reducing bounce rates post-migration.

4. Source Code  – rel = canonical Self Check

Canonical tags are essential for avoiding duplicate content issues and consolidating ranking signals. 

ThatWare’s team performed a comprehensive audit of all rel=canonical tags to ensure they pointed to the correct URLs. They identified instances where the canonical tags were missing or incorrectly implemented and fixed them to align with SEO best practices. 

The team also used tools like Screaming Frog and GSC’s URL inspection tool to confirm that Google recognized the updated canonical tags. This step not only improved crawl efficiency but also ensured that the right pages received the desired ranking benefits.

5. Source Code – Robot Meta Check

Robot meta tags guide search engine crawlers on which pages to index and which to avoid. 

ThatWare’s team reviewed all robot meta directives within the source code to ensure they were appropriately configured. They looked for tags such as noindex, nofollow, and follow to confirm they were applied to the correct pages. Pages that needed visibility were checked for index directives, while sensitive or duplicate content pages were restricted from indexing.

This careful configuration ensured search engines prioritized the most important pages, maintaining a strong SEO foundation post-migration.

6. Robots Check

The robots.txt file is crucial for instructing search engine crawlers on which areas of a website should or should not be indexed. 

ThatWare performed an extensive audit of the robots.txt file to identify and fix any errors, such as disallowed paths or incorrect syntax. The goal was to ensure that the file was optimally configured to guide search engine bots efficiently, minimizing unnecessary crawling and focusing their attention on priority content.

Additionally, ThatWare checked for accessibility issues, ensuring the robots.txt file was readily available to crawlers. This step also involved verifying whether specific directories or files were unintentionally blocked, which could hinder indexing. By optimizing the robots.txt file, ThatWare ensured enhanced crawl efficiency and alignment with search engine best practices.

7. XML Individual Open Check – All Files

Each XML sitemap plays a vital role in guiding search engines to crawl and index website content efficiently.

ThatWare meticulously opened and reviewed all individual XML sitemap files to ensure their accessibility and accuracy. This process involved testing the links within each sitemap to identify any broken URLs or syntax errors that could disrupt search engine crawling. The team ensured that all pages listed in the sitemaps were live and returning the correct status codes, such as 200 OK. 

By performing these checks, ThatWare guaranteed that the XML sitemaps accurately reflected the site’s structure and were free of errors. This step was critical for avoiding indexing problems and ensuring that search engines could effectively navigate the website’s content.

8. XML Sitemap – Check If Data Is Automatically Fetched

Automated updates for XML sitemaps are essential for maintaining an accurate representation of a website’s content. 

ThatWare verified that the XML sitemaps were dynamically fetching data from the website whenever new pages or updates were added. This process involved testing the integration between the CMS and the sitemap generation tool to confirm that updates were reflected in real-time. 

The team also ensured that sitemaps included priority pages and excluded any unnecessary or duplicate URLs. By enabling automated data fetching, ThatWare helped maintain up-to-date sitemaps that provided search engines with accurate and current information about the site’s structure and content.

9. XML Error Text 

Errors within an XML sitemap can significantly impact a website’s indexing and visibility in search results.

ThatWare performed a thorough review of all XML sitemaps to identify and resolve any errors or inconsistencies. This process included checking for invalid entries, malformed XML syntax, and missing attributes such as lastmod, changefreq, and priority. The team also verified that all URLs listed in the sitemap were accessible and returned the correct status codes. 

By addressing these issues, ThatWare ensured that the XML sitemaps were fully compliant with search engine requirements, minimizing the risk of indexing failures and improving overall SEO performance.

10. Robots XML Is Opening Or Not

Ensuring the accessibility of the robots.txt file is crucial for maintaining seamless communication between a website and search engine crawlers. 

ThatWare tested the robots.txt file to confirm that it was accessible and readable by search engines. This step involved directly opening the file in a browser and verifying its content. The team checked for potential issues, such as server errors or incorrect file paths, that could prevent the robots.txt file from being served. 

By confirming that the file was correctly configured and accessible, ThatWare helped ensure that search engines could efficiently follow the directives outlined in the robots.txt file, enhancing the website’s crawlability and indexing efficiency.

11. GSC – ALL XML Update Individually

Each XML sitemap was individually submitted and updated in Google Search Console (GSC) to align with the newly migrated website structure. This meticulous process allowed Google’s bots to efficiently process changes, ensuring that every updated or new page was crawled and indexed correctly. 

The ThatWare team ensured that all XML sitemaps, including those for blogs, categories, and other critical sections, were manually uploaded to GSC to eliminate potential errors. Post-submission, they monitored the sitemap status to confirm that Google successfully read and processed each file. This step also involved resolving any issues flagged during the submission process, such as invalid entries or loading errors, to prevent indexing delays. 

By handling XML updates individually, ThatWare ensured precision and reduced the risk of missing important pages during the migration process, ultimately enhancing the website’s search visibility.

12. GSC – Crawl Stack Check

Monitoring the crawl stack in Google Search Console (GSC) is crucial for ensuring that Google’s bots effectively navigate and index the migrated site’s content. 

ThatWare’s team regularly checked the crawl stats section in GSC to assess how often and how efficiently Google’s crawlers were visiting the website. They identified any crawl anomalies, such as spikes or drops in activity, which could indicate underlying issues like server errors or blocking scripts. By analyzing the crawl stack data, the team ensured that the most critical pages were prioritized during Google’s crawling sessions. 

If delays or skipped pages were observed, ThatWare made necessary adjustments, such as improving internal linking structures, optimizing server response times, or updating the robots.txt file. This proactive approach guaranteed that all essential content was discoverable by Google, ensuring consistent and thorough indexing post-migration.

13. GSC – Issue Check

Identifying and resolving issues flagged in Google Search Console (GSC) is a fundamental part of maintaining a healthy website post-migration. ThatWare meticulously reviewed GSC’s issue reports, focusing on indexing errors, coverage problems, and structured data warnings. 

For instance, pages marked as “Excluded” or “Discovered – currently not indexed” were re-evaluated to determine the root causes, such as crawling restrictions or poor content quality. The team also addressed structured data issues by updating schema markup to align with Google’s guidelines, ensuring enhanced search result presentation. Additionally, mobile usability errors, such as viewport issues or touchpoint overlaps, were corrected to improve the user experience and compliance with mobile-first indexing. 

Through consistent monitoring and prompt issue resolution, ThatWare ensured that the website maintained optimal performance and visibility in search results, mitigating potential traffic or ranking losses post-migration.

14. GSC – Homepage Force Index

To ensure the homepage was indexed and displayed prominently in search results, ThatWare used Google Search Console’s URL inspection and indexing request tools. This step was critical for establishing the website’s primary entry point post-migration. 

By submitting the homepage manually, the team expedited the crawling and indexing process, bypassing potential delays associated with automated crawling schedules. They also verified that the homepage met all technical SEO requirements, such as proper canonicalization, meta tags, and mobile-friendliness, to maximize its visibility. 

Regular checks were conducted to confirm that the indexed version of the homepage matched the live version, with no discrepancies in content or functionality. By prioritizing the homepage, ThatWare ensured that users and search engines recognized it as the central hub of the website, fostering improved rankings and user engagement.

15. GSC – Random 3 Page OYML Pages + Check If Live URL Is Same As Shown In The Website

Random sampling of pages is an effective way to ensure consistency between live URLs and their indexed counterparts. 

ThatWare selected three random OYML (or other critical) pages and compared their live versions with the URLs indexed in Google Search Console. This process involved using the URL inspection tool to check for discrepancies, such as outdated content, missing meta tags, or incorrect canonical links. Any inconsistencies were promptly addressed by updating the affected pages and resubmitting them for indexing. The team also tested these URLs for accessibility and performance issues, such as slow loading times or mobile usability errors. 

By conducting these random checks, ThatWare maintained a high level of quality control across the site, ensuring that all indexed pages accurately reflected the live website and contributed to a seamless user experience.

16. GSC – Indexing Issue Check

Google Search Console’s indexing reports were systematically reviewed to identify and resolve any pages not being indexed properly. Issues such as crawl errors, noindex tags, or server issues were flagged and addressed. 

ThatWare’s team utilized the “Inspect URL” tool to diagnose indexing issues on specific pages. They also analyzed sitemaps for errors and ensured proper submission of all critical URLs. Pages previously marked as “excluded” or having “indexing errors” were debugged, optimized, and resubmitted for indexing. The team further ensured that important pages adhered to technical SEO best practices, such as having unique titles, meta descriptions, and correct canonical tags.

Regular checks ensured that the website’s visibility in search engine results was not hindered by avoidable indexing problems. This meticulous process ensured maximum coverage of the site’s content in Google’s index, improving search rankings and user access.

17. GSC – Removal Section Check + Remove Unnecessary URL

In the Google Search Console Removal Section, unnecessary URLs were identified and removed to maintain a clean and efficient website index. 

ThatWare’s team ensured that URLs flagged for removal were genuinely redundant, such as outdated content, duplicate pages, or test URLs. They carefully analyzed the removal requests to prevent unintentional deindexing of important content. By using GSC’s “Remove URLs” tool, irrelevant URLs were eliminated swiftly. The team also updated the XML sitemap to exclude these unnecessary URLs, ensuring Google’s crawlers focused on relevant content. This not only reduced index bloat but also improved crawl efficiency and site quality. 

The process further included monitoring the “Excluded” and “Blocked” sections of GSC for any missed or incorrectly indexed URLs. This comprehensive cleanup improved the overall SEO health of the site, enhancing its visibility and relevance in search results.

18. Site: Search Improper URL Re-index

Using site search operators, ThatWare identified improperly indexed URLs in Google search results. These URLs often included outdated, broken, or test pages that could negatively affect the site’s credibility and user experience. 

The team conducted a thorough audit of these improper URLs and took corrective actions such as updating the content, fixing broken links, or redirecting outdated URLs to relevant pages. Each corrected URL was then resubmitted to Google for indexing through the Google Search Console’s “URL Inspection” tool. 

By regularly monitoring and re-indexing these pages, ThatWare ensured that only the most relevant and optimized pages were displayed in search results. This process significantly enhanced the site’s search engine performance, ensured users found accurate information, and maintained the integrity of the website’s online presence.

19. GSC Robots Line Test

The robots.txt file was rigorously tested in Google Search Console to ensure compliance with Google’s crawling and indexing guidelines. 

ThatWare’s team used GSC’s “Test robots.txt” tool to validate that the directives within the file were accurately instructing search engine crawlers. They identified and resolved any syntax errors, misconfigurations, or unintended blocking of important pages. Testing included checking disallowed sections, ensuring sitemaps were referenced correctly, and confirming that the file was accessible to Googlebot. Any necessary updates were promptly made to enhance crawl efficiency. 

The team also monitored the impact of these changes by reviewing crawl stats and indexing performance in GSC. This meticulous process ensured that the website’s robots.txt file effectively balanced crawler control with SEO optimization, leading to better search engine performance and accessibility.

20. GSC All Settings Test

When it comes to ensuring your website’s post-migration success, the Google Search Console (GSC) All Settings Test is a must-have on your checklist. This comprehensive test dives deep into every configuration within your GSC dashboard, ensuring nothing is amiss. From verifying ownership settings to cross-checking user permissions, this step ensures your account is well-optimised for monitoring and managing your site. Additionally, testing all settings can reveal overlooked errors, such as incorrect domain configurations or unlinked properties. These issues, if left unchecked, can disrupt the flow of accurate site performance data, hindering your ability to make informed decisions.

Regularly reviewing GSC settings is about more than just data hygiene—it’s about keeping your SEO strategy proactive. For instance, settings like crawl preferences or alerts for critical issues provide early warnings, giving you time to act before problems escalate. The best part? A well-configured GSC ensures your site communicates seamlessly with Google, fostering better indexing, visibility, and ranking opportunities. Think of it as a control panel for your website’s health. By dedicating time to test and fine-tune all GSC settings, you’re not just safeguarding your SEO performance—you’re setting the stage for sustained success.

21. GSC Overall Issue Check + Python Indexing

A thorough Google Search Console (GSC) overall issue check is like a health scan for your website. This process involves identifying indexing errors, crawl anomalies, and any warnings that could be affecting your site’s performance. By systematically reviewing these issues, you ensure that search engines can access, crawl, and rank your pages effectively. Coupled with Python indexing, you can take this a step further by automating bulk checks for page indexing statuses. Python scripts can also help pinpoint orphaned pages or those with duplicate meta tags, saving you hours of manual work.

Python indexing combined with GSC insights is a game-changer for scalability. For instance, if you manage a site with thousands of pages, it’s nearly impossible to check each URL manually. Python allows you to extract data directly from GSC, analyse patterns, and fix issues in bulk. It’s not just about identifying problems—it’s about creating a proactive workflow that boosts efficiency. Together, GSC issue checks and Python indexing empower you to maintain a website that’s search-engine-friendly, ensuring no valuable page is left behind. This dynamic duo is key to staying ahead in the ever-evolving SEO landscape.

22. 3xx Redirect Checks

Redirects play a critical role in your website’s navigation and overall user experience, making a 3xx check an essential step in your SEO checklist. A 3xx status code indicates that a page has been redirected, whether temporarily (302) or permanently (301). While redirects are useful for guiding users to the correct page, poorly implemented ones can harm your SEO efforts. For example, redirect chains and loops can confuse search engine crawlers, leading to inefficient crawling and potential indexing issues.

By performing a 3xx check, you ensure that all redirects are functioning properly and serve their intended purpose. This step helps identify and eliminate unnecessary chains, broken redirects, or misconfigured URLs. Additionally, it ensures that link equity is passed efficiently, preserving your rankings on search engine results pages (SERPs). Tools like Screaming Frog and Python scripts can help automate this process, making it easier to audit large websites. Remember, a clean and optimised redirect structure not only improves SEO performance but also enhances the user experience by providing seamless navigation. Regular 3xx checks ensure your website stays both user- and search-engine-friendly, paving the way for better visibility and engagement.

23. Alt Tag Checks

Alt tags, or alternative text, play a dual role in enhancing your website’s accessibility and boosting SEO performance. These descriptive attributes are attached to images, ensuring that screen readers can convey their meaning to visually impaired users. Beyond accessibility, alt tags also help search engines understand the content of your images, which can positively impact your site’s ranking and visibility in image search results. Without proper alt tags, you’re not only excluding a portion of your audience but also missing out on valuable SEO opportunities.

Conducting an alt tag check ensures every image on your website has an accurate, keyword-optimised description. This audit helps you spot missing, duplicate, or irrelevant alt text that could dilute your SEO strategy. Tools like Screaming Frog or dedicated SEO plugins can quickly identify alt tag issues, saving you time and effort. By ensuring all images are properly tagged, you improve the overall user experience, cater to accessibility standards, and make your website more search-engine-friendly. Remember, even the smallest details, like alt tags, can have a significant impact on how both users and search engines perceive your site.

24. Missing Meta Description + Meta title check

Meta descriptions and meta titles are the first impressions your website makes in search engine results. These concise snippets not only summarise the content of your pages but also influence click-through rates (CTR) and overall user engagement. Missing or poorly crafted meta tags can lead to reduced visibility in search results and a lack of interest from potential visitors. A missing meta title can leave search engines guessing about the page’s focus, while an absent meta description may result in auto-generated text that doesn’t accurately represent your content.

Conducting a thorough check for missing meta descriptions and meta titles ensures that every page is fully optimised for search engines and users. Use tools like Screaming Frog or online SEO auditing platforms to identify gaps. Once flagged, craft unique, keyword-rich titles and descriptions that align with your target audience’s search intent. An effective meta title should include primary keywords and stay within 50-60 characters, while descriptions should be persuasive and fall within 150-160 characters. Regular audits and updates of these elements help improve CTR, strengthen your SEO strategy, and make your content more appealing in competitive search landscapes.

25. Regular 4xx Checks

A 4xx error indicates that a requested page cannot be found or accessed, which can disrupt user experience and negatively impact your website’s SEO performance. Errors like 404 (page not found) or 410 (page gone) can arise from broken links, deleted content, or incorrect URLs, leaving both visitors and search engine crawlers at a dead end. These errors not only frustrate users but also harm your crawl budget, reducing the efficiency of search engine indexing.

Performing a 4xx check ensures that all broken links and inaccessible pages are identified and addressed promptly. Tools like Screaming Frog or Google Search Console can scan your website for these errors, allowing you to fix them by redirecting to relevant pages, restoring missing content, or removing outdated links. Regular audits prevent the accumulation of 4xx errors and maintain a seamless browsing experience. By resolving these issues, you enhance user satisfaction, improve search engine crawling, and safeguard your website’s credibility. A clean, error-free website not only strengthens your SEO but also boosts visitor confidence, helping you retain and grow your audience.

26. H1 Missing Checks

The H1 tag is one of the most important elements of on-page SEO, serving as the primary heading that outlines the topic of a webpage. It helps search engines understand the content’s context and hierarchy while also guiding users to the main subject of the page. Missing H1 tags can confuse both visitors and search engines, leading to lower rankings and a poor user experience. Without this critical heading, your page may struggle to communicate its relevance to search queries, which could hurt your visibility in search results.

Performing a thorough H1 missing check ensures that every page on your website has a clear, descriptive, and keyword-optimised heading. Use tools like Screaming Frog or online SEO audit platforms to identify pages without H1 tags or those with duplicate H1s. Once identified, craft unique and relevant headings that align with the page’s content and target keywords. A well-structured H1 not only improves search engine crawlers’ understanding of your content but also enhances user navigation, keeping visitors engaged. Regularly auditing and optimising H1 tags is a simple yet powerful way to strengthen your website’s SEO foundation and ensure your content performs at its best.

27. Proper Canonical Setup

Canonical tags play a crucial role in preventing duplicate content issues on your website, ensuring that search engines recognise the preferred version of a page. When similar content appears across multiple URLs, such as with product variations or pagination, canonical tags tell search engines which URL should be indexed. Without proper canonical setup, you risk diluting your SEO efforts, as search engines may penalise your site for duplicate content or incorrectly distribute link equity.

A thorough canonical setup check is vital to ensure your website’s pages are correctly optimised for search engines. Regularly audit your website to verify that canonical tags are properly placed on all pages with similar or duplicate content. Tools like Screaming Frog or Google Search Console can help identify pages missing canonical tags or with incorrectly set tags. By setting the right canonical tags, you guide search engines to index the most authoritative version of each page, preserving your link equity and improving your overall rankings. Additionally, this practice ensures a better user experience, as it prevents visitors from landing on irrelevant or redundant pages. Consistent checks and optimisation of your canonical tags are a key element of a strong, SEO-friendly website.

28. Soft 404 Checks

A Soft 404 error occurs when a page appears to load but displays a “not found” message or irrelevant content, leading both users and search engines to believe the page is missing, even though the server returns a “200 OK” status. This can create confusion, as it gives the illusion that the content is still accessible when it’s not. Search engines may continue to index these pages, wasting crawl budget and potentially causing ranking issues. For users, encountering a soft 404 can lead to frustration, resulting in a poor user experience and an increased bounce rate.

Regularly performing a soft 404 check is essential to ensure that your website doesn’t serve misleading pages that may impact your SEO efforts. Use tools like Google Search Console or Screaming Frog to detect pages that are returning soft 404 errors. Once identified, you can either fix the issue by redirecting the page to a relevant one, restoring the lost content, or returning the correct 404 status code for truly missing pages. Fixing soft 404 errors ensures that search engines don’t waste resources on non-existent content and helps maintain a clean, crawlable website. By addressing these errors promptly, you improve your site’s indexability, user experience, and overall SEO health.

29. Importance of URL Parse Parameters and Special Elements

URL parse parameters are essential for tracking user interactions, such as session information or query strings, but when mismanaged, they can create SEO issues. Special elements like UTM parameters, tracking codes, or session IDs can lead to duplicate content if search engines treat URLs with different parameters as separate pages. This results in wasted crawl budget and dilution of link equity.

Regular checks for URL parse parameters help ensure that search engines don’t index multiple versions of the same content. You can use canonical tags to point search engines to the preferred URL or set up URL parameters in Google Search Console to tell search engines how to handle them. By correctly managing these special elements, you prevent duplicate content issues, improve crawling efficiency, and ensure search engines focus on the most relevant version of your pages. This ultimately boosts your site’s SEO performance and ensures cleaner indexing.

30. URL Indexsource Parameter Check

The URL indexsource parameter check is a crucial step in post-migration SEO audits. This process involves examining URLs for any indexing parameters that might affect how search engines crawl and index your site. Misconfigured indexsource parameters can lead to duplicate content issues, improper indexing of pages, or exclusion of critical pages from search results.

During the check, ensure that all parameters are correctly configured to prevent unintentional blocking or redirection issues. Focus on identifying unnecessary URL parameters, consolidating canonical versions, and avoiding excessive crawl budget usage caused by parameterized URLs.

Properly implementing indexsource parameters ensures that search engines prioritize the most valuable pages on your site, improving overall visibility and ranking potential. By optimizing these configurations, you maintain a clean and efficient website structure, enhancing both user experience and search engine performance.

31. SF All Overall Check

The SF all overall check refers to conducting a comprehensive website audit using Screaming Frog (SF), one of the most powerful SEO tools available. This check ensures every aspect of your site is optimized for performance, crawlability, and search engine visibility.

With the SF audit, we examine technical elements like metadata, canonical tags, H1 and H2 headers, image alt attributes, and page load times. It also identifies broken links, duplicate content, and pages with thin or missing content.

This step is essential after a website migration or update because it highlights any hidden errors that could impact your rankings. For example, orphan pages, crawl depth issues, or incorrect redirects might go unnoticed without this thorough check.

By running an SF all-overall check, you can uncover actionable insights, fix errors, and streamline your site structure, ensuring a smoother user experience and stronger SEO performance. It’s your go-to tool for a healthy website!

32. SF Inlink Issues Fix

The SF inlink issues fix involves resolving internal linking problems identified through Screaming Frog (SF), a leading SEO audit tool. Internal links play a critical role in guiding search engine crawlers and users through your website while distributing link equity effectively.

During this check, we identify pages with insufficient or excessive internal links, broken inlinks, and links pointing to redirected or non-existent pages. Issues like orphan pages, where no internal links lead to a specific page, are also addressed.

Fixing inlink issues ensures that all pages, especially high-priority ones, are easily discoverable and receive the necessary link equity to rank well. Additionally, a well-structured internal linking strategy enhances user navigation, reduces bounce rates, and improves crawl efficiency.

By resolving these issues, you create a more cohesive and efficient site structure, strengthening your SEO performance and delivering a seamless experience to both users and search engines.

33. External Link Check

The external link check is a vital step in maintaining a healthy and SEO-friendly website. External links are those that direct users from your website to other websites. While they provide additional value to users by offering relevant resources, they must be carefully monitored to ensure they don’t harm your site’s performance or reputation.

This check involves verifying that all external links are functional and lead to high-quality, credible sources. Broken external links, which lead to non-existent pages or 404 errors, can negatively affect user experience and your website’s SEO ranking. Additionally, linking to low-authority or spammy websites can damage your credibility.

Using tools like Screaming Frog or manual audits, you can identify broken, redirected, or questionable external links. Fixing or replacing these links ensures a seamless user experience, strengthens your site’s authority, and aligns your website with SEO best practices for linking to external resources.

34. Anchor Text Check

The anchor text check is a crucial part of maintaining a strong internal and external linking strategy. Anchor text refers to the clickable words in a hyperlink, and it plays a significant role in guiding both users and search engines to understand the context of the linked page.

During this process, we review all anchor texts on your website to ensure they are relevant, descriptive, and aligned with the target content. Generic phrases like “click here” or “read more” don’t provide much value to search engines or users, so they should be replaced with more meaningful and keyword-rich alternatives.

Another important aspect of this check is ensuring diversity. Overusing the same anchor text, especially for external links, can lead to over-optimization penalties. Instead, a balanced mix of branded, exact match, partial match, and generic anchor texts is recommended.

By conducting an anchor text check, you enhance the flow of link equity across your site, improve SEO rankings for targeted keywords, and provide users with a better understanding of where links will take them. This simple yet impactful step ensures your linking strategy is both user-friendly and search-engine-optimized. 

35. Majestic Golden Ration check

The Majestic Golden Ratio (MGR) check is an advanced SEO technique used to evaluate the balance and effectiveness of your backlink profile. It’s based on the concept of the “golden ratio,” but in this context, it measures the proportion of different types of backlinks to ensure a natural and optimized link-building strategy.

When performing an MGR check, we analyze the ratio between trust flow (a measure of a site’s trustworthiness based on backlink quality) and citation flow (a measure of the quantity of backlinks). Ideally, your website should have a high trust flow relative to citation flow, indicating that most of your links are coming from authoritative and relevant sources.

An imbalanced ratio, where citation flow is much higher, can signal a spammy backlink profile with numerous low-quality links. This can harm your rankings and make your site vulnerable to search engine penalties.

The goal of the MGR check is to identify and resolve these issues by disavowing toxic backlinks and focusing on acquiring high-quality links from trusted sources. By maintaining a healthy golden ratio, your website builds credibility, ranks higher in search results, and establishes itself as an authoritative presence in your niche.

36. All Tools Stats Check ( Moz + Ahrefs + Semrush)

The all tools stats check involves using leading SEO tools like Moz, Ahrefs, and Semrush to analyze your website’s overall health and performance. Each tool provides unique insights into key metrics that help you fine-tune your SEO strategy and improve rankings.

Using Moz, we examine domain authority (DA), page authority (PA), and spam scores. These metrics help identify the credibility of your website and pinpoint areas for improvement. A high DA indicates that your site is well-regarded by search engines.

With Ahrefs, we focus on backlink profiles, referring domains, and URL ratings. This tool helps uncover toxic links, identify growth opportunities, and analyze competitors’ backlink strategies to stay ahead in the game.

Semrush provides detailed keyword analysis, organic traffic trends, and position tracking. It’s invaluable for auditing your content, spotting ranking drops, and identifying new keyword opportunities.

Conducting an all-tools stats check ensures no critical detail is overlooked. It provides a 360-degree view of your website’s strengths, weaknesses, and opportunities. By leveraging the powerful insights from these tools, you can implement data-driven strategies, improve search engine visibility, and enhance user engagement, all while staying ahead of your competition.

37. Ahrefs Dummy Fix

The Ahrefs dummy fix refers to resolving inaccurate or misleading data points flagged during an Ahrefs site audit. While Ahrefs is a powerful SEO tool, it occasionally detects “dummy” issues—non-critical errors or data inaccuracies that may not directly impact your site’s performance but could still lead to confusion if left unaddressed.

These dummy issues might include outdated backlinks, incorrect HTTP/HTTPS versions of URLs, or duplicate entries for redirected pages. They could also involve incorrectly flagged toxic links or anomalies in keyword rankings. While these may seem minor, leaving them unresolved can clutter your audit reports, making it harder to focus on genuine SEO problems.

Fixing these dummy issues involves thoroughly analyzing flagged data, validating their accuracy, and taking corrective actions where necessary. For example, you might need to disavow outdated toxic links, standardize URL versions, or refresh crawl data to eliminate inaccuracies.

By addressing these dummy issues, you ensure that your Ahrefs data remains clean, accurate, and actionable. This clarity allows you to focus on meaningful insights, prioritize tasks effectively, and maintain a streamlined SEO strategy. It’s a small yet significant step to optimizing your website’s performance and achieving consistent growth in search rankings.

38. Semrush Dummy Fix

After a website migration, one of the first steps is to audit the site using Semrush. This tool helps uncover lingering dummy or placeholder issues that may have been carried over during the migration process. Check for incomplete meta titles, descriptions, and alt tags, as these are often overlooked during migration. Fix any broken links or orphan pages flagged by Semrush. Additionally, ensure your sitemap is updated and resubmitted to search engines. Duplicate content issues should also be identified and resolved promptly, as they can negatively impact your SEO.

Using Semrush’s crawl insights, confirm that all primary pages are indexed properly and your robots.txt file is correctly configured. Semrush also allows you to identify and rectify potential technical errors like missing hreflang tags for multilingual sites or incorrect canonical tags. By resolving these issues, you ensure that your site maintains its SEO health and ranking after the migration process.

39. GT Metrix – Overall Check

GTmetrix is an essential tool to evaluate the overall health of your website post-migration. Run a comprehensive analysis to identify issues affecting load speed, such as large images, unminified CSS/JS files, or excessive redirects. Pay attention to the Performance and Structure scores, aiming for at least 90%. Review the waterfall chart to pinpoint bottlenecks and address critical performance issues immediately.

Additionally, GTmetrix highlights advanced optimization recommendations, such as implementing a content delivery network (CDN) to reduce latency and improve global load times. Ensure browser caching is enabled and optimize the critical rendering path for faster page loads. By taking these steps, you can provide a smoother user experience and meet core web vitals requirements, which are crucial for search rankings.

40. Waterfall Check

A waterfall chart provides a visual representation of how your website’s resources load, allowing you to identify specific issues. After migration, use GTmetrix or a similar tool to analyze this chart. Focus on optimizing the order and speed of resource loading. Look for excessive HTTP requests, large image files, and delays in loading critical scripts. Resolve any unnecessary redirects and ensure your critical CSS and JS files load first.

In addition to analyzing load order, consider implementing asynchronous loading for non-essential scripts and using lazy loading for images. This approach ensures that only visible content loads first, significantly improving perceived load time. Regularly reviewing the waterfall chart helps you maintain a streamlined loading process, minimizing potential disruptions to user experience post-migration.

41. TTFB Check + Overall Graph

Time to First Byte (TTFB) is a key performance metric that measures how quickly your server responds to a user’s request. Post-migration, test your TTFB using tools like GTmetrix or WebPageTest. If the TTFB exceeds 200ms, investigate server-side issues such as inefficient database queries, unoptimized server configurations, or inadequate hosting resources. These factors can lead to delays and impact user satisfaction.

Along with TTFB, review the performance graph to see how the overall site speed has been affected. Look for spikes or anomalies that may indicate server issues or third-party script delays. By addressing these bottlenecks, you ensure that your site remains fast and responsive, contributing to improved SEO and user retention.

42. PSI Dev Check

Google’s PageSpeed Insights (PSI) is a must-use tool after migration. Conduct a PSI check in developer mode to uncover technical SEO and performance issues. Look for opportunities to optimize core web vitals, such as improving Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics directly impact user experience and search engine rankings.

Resolve issues like unused CSS, unoptimized images, and excessive DOM size flagged by PSI. Additionally, ensure your fonts and other resources are loading efficiently with preconnect and preload directives. These fixes help enhance the overall performance and ensure the site is optimized for both users and search engines.

43. Pingdom Check

Pingdom offers a detailed overview of your site’s speed and performance. Post-migration, run a Pingdom check to identify areas where your site is underperforming. Focus on reducing load times, optimizing server response times, and minimizing the size of your web pages. Use the insights provided by Pingdom to optimize your DNS lookups and implement efficient caching strategies.

Monitor performance from different locations to ensure consistent user experiences globally. Pingdom also highlights slow-loading resources and scripts that need attention. Addressing these issues ensures your site delivers a smooth experience, regardless of the user’s geographic location.

44. PSI Mobile SEO  Diagnostic Check

With mobile-first indexing being a priority for Google, conducting a mobile SEO diagnostic check via PSI is non-negotiable. After migration, test your site for mobile usability, focusing on responsive design, tap target sizing, and font legibility. Address issues like unoptimized mobile images, slow mobile load speeds, and viewport misconfigurations.

Ensure that critical CSS and JavaScript are loading properly on mobile devices. Pay special attention to mobile-specific recommendations such as eliminating render-blocking resources. This diagnostic check ensures your website is accessible and optimized for mobile users, safeguarding your search rankings and user satisfaction.

45. PSI Desktop SEO Diagnostic Check

While mobile performance is crucial, desktop users still make up a significant portion of traffic for many sites. Run a PSI desktop diagnostic check to identify and resolve desktop-specific issues. Focus on optimizing desktop layout stability, image compression, and resource loading. Address issues like unused JavaScript or large render-blocking CSS files.

Check that your site’s navigation and CTAs function seamlessly on desktop. Ensure that desktop-specific scripts and resources load efficiently without impacting performance. This step ensures that your desktop SEO and user experience remain robust after migration, maintaining engagement and conversions.

46. Random Tool Speed Test

Beyond mainstream tools, it’s beneficial to use random speed test tools like WebPageTest or KeyCDN’s Performance Test to gain additional insights. Different tools may reveal unique issues, such as location-based performance disparities or advanced caching problems. Compare results across tools to identify trends and discrepancies.

Use these insights to implement advanced optimizations, such as server-side caching, Brotli compression, and more efficient asset delivery methods. These additional speed tests complement your primary analyses, ensuring no performance issue goes unnoticed.

47. Sucuri Site Test (IP Check + Overall Control)

Sucuri’s site test is invaluable for ensuring security and performance after migration. Run a test to check your website’s IP address, verifying that it is correctly resolving and hasn’t been blacklisted. The tool also scans for malware, outdated software, and security vulnerabilities. These checks are critical for protecting your site’s reputation and data integrity.

Fix any issues like outdated plugins, insecure configurations, or missing SSL certificates. Additionally, review Sucuri’s performance recommendations, such as enabling a web application firewall (WAF) to protect your site and improve its response time. Regular security scans post-migration ensure your site remains secure and trustworthy for users and search engines alike.

48. Godaddy DNS All Check: Through What Is My DNS – All Green Or Not

To ensure seamless website operation, conduct a comprehensive GoDaddy DNS check. Access the “What is My DNS” tool online. This tool verifies DNS health, confirming if all configurations display green indicators. Start by entering your domain name into the search field. Once processed, the tool provides a detailed analysis of your DNS records.

Focus on “A,” “MX,” and other critical records for consistency. Green indicators signify proper configurations, while red flags require immediate attention. Fixing DNS issues promptly avoids disruptions. Ensure propagation across regions by testing the results multiple times. Use GoDaddy’s DNS management panel for real-time updates.

Always double-check settings after modifications. Outdated or misconfigured entries can create accessibility problems. Frequently verify DNS health to maintain a seamless user experience. Regular checks also prevent unexpected downtimes. Reliable DNS ensures optimized website functionality and higher search engine rankings.

Employ third-party monitoring tools for enhanced verification. They offer deeper insights into DNS health. Furthermore, maintaining proper DNS hygiene helps safeguard against security vulnerabilities. Invest time in troubleshooting every flagged issue. Finally, validate every record to ensure your DNS setup is all green.

49. 5 Browser DNS All Check: A Record

Testing DNS records across multiple browsers ensures uniform functionality. Therefore, start by opening Chrome, Firefox, Edge, Safari, and Brave browsers. Navigate to your domain, then confirm whether the A record functions correctly. This record maps your domain to an IP address, allowing users to access your site.

Use browser developer tools to inspect network responses. Check the DNS resolution time under “Performance” or “Network” tabs. Identify errors like “404 Not Found” or “Server Not Reachable.” Resolve issues by updating the A record in your hosting panel.

Perform tests on different devices to ensure cross-platform compatibility. This helps maintain consistency in user experience. Make necessary changes, then retest to confirm fixes. Employ automated tools like DNSChecker for quicker diagnostics.

Regular browser checks reduce the risk of losing visitors due to accessibility issues. A fully functional A record contributes to faster loading speeds. Hence, this improves both user satisfaction and search engine rankings. Always monitor changes post-update to confirm the resolution.

50. 5 Browser DNS All Check: MX Record – Main Server Is Working Or Not

MX records direct emails to your domain’s mail server. Testing their functionality ensures uninterrupted email communication. Open Chrome, Firefox, Edge, Safari, and Brave to validate MX records. Use online tools like MXToolBox for easier testing.

Access your domain’s email settings via developer tools. Confirm that the primary server responds accurately. Ensure multiple browsers display consistent results. Check error messages like “Server Not Found” or “Delivery Failed.”

Resolve issues by updating MX records in your hosting panel. Ensure the priority values are correctly set. Use test emails to validate that updates work. Check on mobile devices for cross-platform reliability.

Regular MX record checks maintain smooth email operations. Consistent communication boosts customer trust and business efficiency. Always troubleshoot flagged issues immediately.

51. Kernel Issue Check – Post Fix Confirmation

Kernel issues can disrupt server stability, so regular checks are essential. Post fixes, ensure everything operates smoothly. Start by reviewing server logs for errors. Verify that updates addressed flagged issues.

Test the server’s responsiveness using diagnostic tools. Ensure applications dependent on the kernel function as expected. Reboot the system to confirm stability. Document every step to streamline future troubleshooting.

Continuously monitor performance for hidden glitches. Run stress tests to simulate high traffic and system load. This helps identify vulnerabilities before they escalate. Collaborate with your hosting provider for advanced troubleshooting, if required.

Proactive kernel maintenance avoids costly downtimes. Hence, a stable server enhances user experience and SEO performance. Regular updates and checks safeguard against unexpected failures.

52. Plugin Update Check

Plugins significantly enhance website functionality, but outdated ones can cause issues. Regular updates ensure compatibility and security. Start by accessing your website’s dashboard.

Identify plugins requiring updates. Check for developer release notes to understand changes. Back up your site before applying updates to prevent data loss. Update plugins one at a time, then verify functionality.

Clear browser cache after updates to view accurate results. Test plugins’ performance on different devices and browsers. Monitor loading speed and overall responsiveness. Revert to previous versions if updates create conflicts.

Consistent plugin maintenance improves website performance and user experience. Updated plugins enhance SEO by optimizing site functionality.

53. Server Space & Bandwidth Check

Efficient server management ensures optimal website performance. Start by accessing your hosting dashboard. Analyze disk usage and bandwidth allocation. Identify resources nearing capacity. Delete unnecessary files or upgrade your hosting plan if needed. Monitor traffic spikes and storage usage regularly. Use tools like Google Analytics for detailed insights.

Ensure your website operates smoothly under peak traffic. Plan upgrades proactively to avoid disruptions. Consistent monitoring optimizes resources as well as supports growth. An efficient server boosts user satisfaction and SEO rankings.

54. All Icon (Social Icons) Check Test

Social media icons significantly impact engagement. Regularly check their functionality to avoid broken links. Start by visiting your website’s homepage. Click each icon to ensure it directs users to the correct social media profile. Test across Chrome, Firefox, Safari, Edge, and Brave. Verify links work on mobile and desktop devices.

Update broken links immediately to prevent user frustration. Use online tools for automated link testing. Ensure icons are visible and align with your site’s design. Functional icons enhance credibility and user engagement.

Therefore the actionable steps include testing links on all major browsers, fixing broken links immediately, and ensuring alignment with design aesthetics.

55. Form Test Check

Forms play a critical role in capturing user data. Regular checks ensure they function correctly. Hence, start by submitting test entries.

Verify forms process data without errors. Check if confirmation emails or thank-you messages trigger appropriately. Test on different browsers and devices to confirm compatibility. Look for input validation issues and resolve them promptly. Functional forms improve user satisfaction and conversion rates. Regular maintenance prevents data loss and enhances performance. Test forms after major updates to avoid issues.

56. Keyword Search Open & Test: Is The Keyword Ranking?

Keyword rankings determine your website’s visibility. Start by identifying primary keywords using tools like Google Keyword Planner. Search for these keywords on different browsers.

Check where your website ranks on results pages. Then, analyze the competition for the same keywords. Use tools like SEMrush for advanced tracking. Regular keyword testing ensures you stay ahead in search engine rankings. Optimize content based on trends and analytics. Consistent tracking drives traffic and improves SEO.

57. Site Backup Is Working Or Not Check

After migrating your website, it’s crucial to check if your site’s backup system is still functioning properly. Common problems that can arise include missing backups, corrupted files, or the backup being stored in the wrong location. Sometimes, the backup settings might even reset, causing automatic backups to stop running. These issues can leave your site vulnerable if anything goes wrong, as you won’t be able to restore it from a secure copy.

To solve these problems, first, test your backup system by verifying if backups are being created regularly and stored in the correct location. Ensure you can restore your site from a backup to check for any corrupted files. Double-check the backup settings to ensure they are configured for automatic backups at regular intervals. Setting up notifications to alert you if there’s an issue will also help ensure your backup system works smoothly post-migration. Regular monitoring will help keep your website protected and ready for any emergencies.

58. Refurbish The Previous 5 Years’ Page Content Data With The Current Year’s Information And Date

Over time, your website’s content can become outdated, especially if it hasn’t been updated for several years. This could lead to problems like inaccurate information, broken links, or references to events that no longer hold relevance. For example, if your content includes past statistics or dates, it may give visitors the impression that your website is not actively maintained. This can harm your credibility and impact your SEO performance, as search engines prefer fresh, up-to-date content.

To fix this, you should refurbish your old content by updating it with current year information and relevant dates. Review each page and check for outdated facts, figures, and links. Replace old data with the latest statistics, industry trends, or new product information. You can also revise sections to reflect recent changes in regulations or technology. Additionally, make sure that all links are working and redirect any that lead to pages no longer available. By doing this, you will keep your content relevant, improve user experience, and maintain better rankings in search engine results, boosting both your credibility and your website’s performance.

59. Same Topic Page List Check + Merge

After migrating your website, one common problem you may face is the presence of duplicate content. This happens when multiple pages cover the same or similar topics, which confuses search engines about which page should rank higher. Duplicate pages can harm your SEO rankings, as search engines may struggle to determine which page to prioritize. You may also notice traffic loss or decreased user engagement, as visitors may land on less relevant pages.

To solve this issue, you need to conduct a “same topic page list check.” This involves reviewing all the pages on your website that target similar keywords or topics. If you find multiple pages covering the same subject, it’s important to merge or consolidate them. By doing so, you create a single, stronger page with higher relevance and authority. Use 301 redirects to point users and search engines to the consolidated page. This will help improve rankings, enhance user experience, and ensure that search engines recognize the most relevant content.

60. Old Blogs Refurbish

After migrating your website, you may notice that some of your old blogs are no longer performing as well as they did before. Common problems include broken links, outdated content, or missing images. These issues can negatively affect user experience and lead to a drop in traffic. Additionally, if the blogs aren’t properly redirected to the new URLs, search engines might not index them correctly, causing a loss of rankings.

The solution is to evaluate and refurbish these old blogs to ensure they remain valuable. Start by checking for broken links and fixing or redirecting them. Update outdated information to reflect the latest trends or research in your industry. Enhance the blog posts by adding fresh, relevant content, and make sure the SEO elements (such as keywords, meta tags, and images) are optimized for the new structure of your website. With these updates, you can revitalize old content, improve search engine rankings, and drive more traffic to your site, ensuring that your old blogs continue to contribute to your website’s success post-migration.

61. GA & GSC After Migration Dropped Query Pages Refurbishment

After migrating a website, it’s common to notice a drop in performance, including a decline in traffic and rankings. This can be caused by various issues like broken redirects, incorrect sitemap updates, or missing meta tags. Google Analytics (GA) and Google Search Console (GSC) may show drops in key metrics such as organic search traffic, impressions, and click-through rates. One specific issue might be dropped query pages, where certain pages no longer show up in search results, affecting overall SEO performance.

To fix this, first, check GA and GSC for any errors or gaps in data tracking. Ensure that all redirects are set correctly and URLs are updated in your sitemap. Use GSC to identify dropped query pages and find if there are indexing issues or crawl errors. In GA, monitor landing page performance to detect any dips in traffic. Once you’ve pinpointed the issues, refurbish these pages by updating content, fixing technical problems, and optimizing them for SEO. With the right fixes in place, your site’s performance should improve, and you can regain lost traffic and rankings.

62. Dropped Rank Pages Refurbish

After migrating your website, it’s common to see some pages lose their search engine rankings. This happens due to issues like broken redirects, missing content, improper URL structures, or a lack of optimization for new site formats. Pages may also drop in rank if they no longer align with search engine algorithms or if they aren’t indexed correctly. These problems can lead to a decrease in traffic and affect your overall website performance.

To address this, begin by identifying the pages that have lost rank using tools like Google Search Console. Ensure that all redirects are properly set up to point old URLs to the new ones. Check for missing content and restore it if needed. Optimize these pages with updated keywords, meta descriptions, and titles. Also, review internal linking to ensure those pages are easily accessible from other parts of your site. Regularly monitor your pages’ performance, and consider improving the content or adding new, relevant sections to boost their visibility. By refurbishing dropped rank pages, you can regain their positions and continue to drive traffic to your site.

63. Screaming Frog Page With Less In-Link Test

When using Screaming Frog to analyze a website’s SEO after migration, one common issue is pages with low in-links. In-links (or internal links) are important for guiding users and search engines to key pages on your site. Pages with fewer in-links may not get enough visibility or authority, which can negatively impact their rankings. This could happen if internal linking was overlooked during the migration process or if the page was buried too deep within the site structure.

To fix this problem, identify pages with low in-links using Screaming Frog’s “Inlinks” tab. Once these pages are found, improve their internal linking by adding relevant links from other pages across your site. Make sure important pages, like service pages or blog posts, are easily accessible and linked from popular or high-traffic pages. Also, review your website’s structure to ensure a logical flow that makes it easy for both users and search engines to find key pages. By increasing in-links to low-link pages, you’ll help improve their visibility, user experience, and SEO performance.

64. Orphan Page Check (Less Link Juice Page Fix To Gain More Link Juice)

After a website migration, one common issue is orphan pages—these are pages that are not linked to other parts of the website. Because orphan pages don’t get internal links, they don’t receive much “link juice,” which is the value or ranking power that links pass between pages. This can hurt the page’s visibility in search engines, making it harder for visitors to find these pages. If these pages are important for your SEO strategy, their performance could be impacted negatively.

The solution to this problem is to identify orphan pages and then add internal links pointing to them from other relevant pages on your site. This will help pass link juice to these pages, improving their authority and making them more likely to rank higher in search engine results. You can use tools like Google Search Console or site crawlers to find orphan pages and then strategically link to them within content or navigation menus. By ensuring all valuable pages on your site are properly linked, you’ll boost their chances of success and improve your website’s overall SEO performance.

65. Gephi Check (Less Link Juice Page Fix To More Link Juice)

After a website migration, one common issue that arises is a loss of link juice, which refers to the value passed through links to improve page rankings. During migration, pages with strong backlinks might get overlooked, leading to fewer links pointing to important pages. This can result in significant drops in traffic and rankings, especially if low-link juice pages are mistakenly prioritized over higher-link juice ones. In some cases, improper redirects can cause link equity loss, further impacting SEO performance.

To solve this, it’s crucial to evaluate and redistribute link juice effectively. Use tools like Gephi to visualize and analyze your website’s link structure. Focus on ensuring that valuable high-authority pages retain their backlinks and that redirects are correctly set up. Redirect low-link juice pages to higher-value ones where applicable, so link equity flows to the right places. Regularly monitor link performance post-migration, ensuring that strong pages continue to receive and pass on link juice. This helps maintain or even improve your SEO rankings and ensures that your site benefits fully from the migration.

66. Orphan Page List + Merge Check

After migrating your website, it’s crucial to evaluate orphan pages—those that are not linked to from anywhere else on the site. Orphan pages are problematic because search engines might have difficulty finding and indexing them, leading to a loss of potential traffic. These pages often remain hidden from visitors and search engines, affecting your site’s overall SEO performance. Ensuring that no valuable content is left stranded helps maintain your website’s ranking and visibility.

To resolve this issue, you should create an orphan page list and check for any content that doesn’t have internal links pointing to it. Once identified, either add internal links to connect those pages to your site’s main navigation or merge them with related content to avoid redundancy. This process not only helps in improving SEO but also enhances the user experience by ensuring that all pages are easily accessible and well-connected. By regularly auditing orphan pages and merging irrelevant or outdated content, you can ensure that your website’s structure is optimized for both users and

67. Add Author Details To All Blogs

After migrating your website, it’s essential to evaluate all the blogs and add author details to each post. This is important because it helps establish credibility and trust with your audience. When readers know who wrote the content, they are more likely to value the information provided. Additionally, having a clear author profile can improve user engagement and contribute to better SEO by associating content with an expert or authority in the field.

Adding author information is necessary because it improves transparency and strengthens your website’s overall SEO performance. Search engines like Google value original content, and displaying authorship can help improve rankings. It also allows search engines to associate content with specific writers, which can enhance authority and relevancy. Furthermore, when an author’s name is linked to other posts, it creates a stronger connection between your content and the expertise behind it, which can lead to increased traffic and more loyal readers.

68. Yoast All Fixed For Blog (Green)

Yoast SEO is a popular tool that helps optimize your website for search engines, and its green indicator signals that your blog is fully optimized for SEO. This means the blog is well-structured with proper keywords, meta descriptions, titles, and readability. Yoast provides valuable insights to improve your content, making it more likely to rank higher in search results. Checking if your blog’s Yoast SEO settings are all green ensures that your content is fully prepared for the best possible online visibility.

It is necessary to evaluate Yoast SEO for a blog because even the best content can go unnoticed without proper optimization. Having all green lights on Yoast indicates that you’ve addressed all the important SEO aspects, including keyword usage, internal linking, and readability, which are essential for improving search engine rankings. Without these optimizations, search engines might not properly index your content or display it to the right audience. By regularly checking Yoast, you ensure that your blog remains SEO-friendly, driving more traffic and improving its performance in search engines.

69. All Blogs’ Grammarly Correction Check

Ensuring your blog content is grammatically correct is essential for maintaining professionalism and credibility. A blog full of spelling errors, awkward sentences, or poor grammar can negatively impact a reader’s experience and reduce their trust in your brand. Grammarly checks help improve the readability of your content, making it more engaging and easier to understand. It also helps in refining sentence structure and correcting punctuation, which is important for keeping readers focused on the message rather than on mistakes.

Grammarly is necessary because it offers an extra layer of quality control that human editors might miss. It not only spots common mistakes but also provides suggestions for improving style and tone, ensuring your blog aligns with your brand’s voice. Additionally, a well-written blog is more likely to be shared and rank higher on search engines, as search algorithms prioritize quality content. By using Grammarly, you can boost both the clarity and effectiveness of your blog, ensuring it resonates with your audience and meets SEO standards.

70. EEAT Refurbishment Page Check

Evaluating your EEAT (Expertise, Authoritativeness, and Trustworthiness) refurbishment page is crucial for maintaining strong SEO performance. Search engines like Google prioritize pages that demonstrate these qualities, which is why it’s essential to ensure your content shows expertise in the subject, is authored by credible sources, and can be trusted by visitors. A strong EEAT page helps boost your website’s reputation and ranking, making it more likely that users will find your site when searching for relevant information.

It’s necessary to evaluate the EEAT refurbishment page regularly to ensure it stays up-to-date and continues to meet the latest SEO guidelines. If your page lacks expert-authored content, relevant sources, or trust signals like secure connections or customer reviews can negatively affect your search engine ranking and visibility. By reviewing and updating this page, you can improve both user experience and search engine trust, which ultimately helps you attract more visitors, engage them effectively, and grow your website’s authority over time.

71. Python Indexing Check

Python indexing is crucial for ensuring that your website’s content is properly indexed by search engines. Search engines use indexing to organize and store information about web pages so they can be displayed in search results when relevant queries are made. By utilizing Python for indexing checks, you can automate the process of ensuring that all of your pages are accessible and properly indexed, which helps maintain or improve your site’s visibility in search rankings.

Performing a Python indexing check is necessary because it helps identify any issues that could prevent your site from being crawled effectively by search engines. For instance, it can help spot problems like broken links, blocked pages, or slow loading times that could hurt your site’s SEO performance. Using Python scripts for indexing checks allows for faster, more efficient analysis of large websites, ensuring that everything is in order. This proactive approach ensures that your site remains competitive and easily discoverable by search engines, ultimately improving your website’s overall SEO performance.

72. Bag Of Words Option Check

One common issue that websites face after migration is related to the “Bag of Words” option in content optimization. This issue arises when websites fail to properly update or optimize their keywords following the migration. It could lead to a mismatch between the target keywords and the content’s relevance. This may result in lower visibility in search engine results as the search engines struggle to understand the new content structure or keyword focus. Additionally, improper use of the “Bag of Words” approach can make the content feel unnatural or irrelevant to the audience, further affecting rankings.

The solution to this problem lies in thoroughly evaluating and adjusting the “Bag of words” strategy post-migration. By analyzing keyword usage, ensuring proper placement, and aligning content with the audience’s search intent, the site can recover and improve its SEO performance. A well-organized keyword strategy helps ensure that the content is not only SEO-friendly but also relevant to users, improving both rankings and user engagement. Regularly reviewing and refining keyword strategies can help maintain consistency and relevance, ultimately leading to better performance in search engines. 

73. Backlinks To The Main Page And Re-Indexing Them

One common issue after a website migration is that backlinks to your main page may no longer work properly. This can happen if the URLs have changed or if the redirects haven’t been set up correctly. Broken backlinks can hurt your website’s SEO performance, as they may lead to a loss of traffic and a decrease in search engine rankings. Another problem is that search engines might not automatically update their index, which means some backlinks may still point to old URLs, causing missed opportunities for ranking and authority.

The solution lies in carefully evaluating and re-indexing these backlinks. By ensuring that all backlinks are properly redirected to the new page, you can preserve the SEO value they bring. Using 301 redirects will help guide both users and search engines to the right pages. Additionally, submitting updated sitemaps to search engines can speed up the re-indexing process. This allows search engines to refresh their data, ensuring that backlinks are counted toward the correct pages, improving your site’s overall visibility and SEO performance.

74. All EEAT On-Page Test

One of the main issues when evaluating EEAT (Expertise, Authoritativeness, and Trustworthiness) on a website is content quality. If the content isn’t well-researched or lacks authoritative sources, it can negatively impact your site’s perceived expertise. Another issue is the absence of clear author information, which can harm trustworthiness. Poor user experience, including slow load times, unresponsive design, and hard-to-navigate pages, also affects EEAT scores.

Addressing these issues is crucial for improving your website’s EEAT. Start by ensuring that your content is high quality, well-researched, and includes links to reputable sources. Make sure that each page has clear author information, showing that the content is written by someone with the necessary expertise. Improving user experience is also essential—optimising page speed, ensuring mobile friendliness, and streamlining navigation. By fixing these issues, your website will appear more trustworthy, authoritative, and valuable to users and search engines alike, ultimately boosting your SEO performance.

75. All Country Page-Wise Refurbish Check

When evaluating country-specific pages after a website migration, common issues include broken links, missing meta tags, poor content localization, incorrect hreflang tags, and inconsistent URL structures. These problems can lead to search engines not properly recognizing the pages, causing them to rank poorly or not be indexed at all. Additionally, there may be issues with loading speeds, especially if the server setup or content delivery network (CDN) isn’t optimized for different regions.

The solution lies in thoroughly reviewing each country page to ensure that the content is properly localized, with accurate language settings, region-specific keywords, and appropriate translations. Hreflang tags should be verified to ensure they point to the correct country-specific versions of pages. It’s also important to check for proper redirects and update the URL structure where necessary to ensure consistency and prevent 404 errors. Ensuring that each page loads quickly for users in different locations is critical for a positive user experience. These steps are crucial to maintaining strong SEO performance, boosting user engagement, and ensuring that search engines can correctly index and rank the pages for relevant queries.

76. All Niche-Based Page EEAT Check

Ensuring your website meets Google’s EEAT (Experience, Expertise, Authority, and Trustworthiness) standards is essential for building credibility. Start by evaluating content relevance. Does your content address specific user queries effectively?

Incorporate real-world examples and statistics to showcase expertise. Update outdated information regularly to maintain authority.

Next, check the author’s bios for credibility. Highlight qualifications, achievements, or affiliations to establish trust. Include high-quality images and avoid excessive stock photos. User-generated reviews and testimonials also boost credibility, enhancing your EEAT score.

Ensure content includes accurate citations from authoritative sources. Use HTTPS to secure user data and create trust. Check for errors in spelling, grammar, or formatting. Poor-quality content signals unreliability to search engines and users.

Also, improve trustworthiness by addressing privacy concerns transparently. Hence, link a detailed privacy policy page. Add an accessible contact section with multiple options for communication. Regularly update your site to ensure it aligns with current EEAT guidelines.

77. Schema Test

Schema markup enhances your website’s SEO by helping search engines understand your content. Start by identifying schema types relevant to your niche. Use tools like Google’s Structured Data Testing Tool to validate implementation.

Common schemas include Article, LocalBusiness, Product, and FAQPage. Implement the right one to improve search visibility. Ensure proper nesting and syntax to avoid errors. Run tests for mobile and desktop versions.

Verify rich results by checking your website’s preview in Google Search Console. Identify missing or invalid fields causing issues. Update the markup based on test results. Add alt texts for images within schema properties for better accessibility.

Use plugins like Yoast SEO or Rank Math if managing a WordPress site. They simplify schema integration. Regularly review and update schemas to match evolving content. Schema markup boosts visibility, driving higher click-through rates.

78. Rich Snippet Test

Rich snippets improve click-through rates by displaying additional information in search results. Begin by testing your website’s rich snippets using Google’s Rich Results Test tool.

Ensure your structured data aligns with your content. For example, product pages should include prices, reviews, and availability. Verify snippets display correctly on mobile and desktop. Address warnings or errors flagged during testing.

Optimize meta descriptions and headlines to enhance snippet appearance. Use concise, keyword-rich descriptions to capture user attention. Images within rich snippets should load quickly and maintain high quality.

Add FAQ sections with schema markup to improve the chances of snippet inclusion. Test after every update to confirm functionality. Track performance changes using analytics tools. Higher engagement and CTR indicate successful snippet optimization.

79. Site: Check if Page De-Indexed Else De-Index Unnecessary Pages

Maintaining a clean and relevant website index is essential for SEO performance. Start by identifying indexed pages using Google Search Console. Analyze the list to determine if unnecessary pages are indexed. These might include outdated content, duplicate pages, or irrelevant information.

Use the “URL Inspection” tool to confirm whether a specific page is indexed. If a page adds no value, de-index it. Add a “noindex” meta tag or update your robots.txt file to exclude such pages from search engines. Moreover, regular monitor updates to avoid unwanted pages being indexed again.

For high-value pages, ensure proper optimization. Include relevant keywords, meta descriptions, and engaging titles to maintain visibility. Test page performance using analytics tools to confirm their contribution to traffic and engagement.

Consistently auditing indexed pages improves your site’s SEO score. Also, removing irrelevant pages reduces crawl budget wastage. An optimized index ensures users and search engines focus on valuable content. Regularly revisit this process to adapt to content changes.

80. Check Log from Server

Analyzing server logs is a critical step in understanding website performance. Server logs provide insights into user behavior and issues. Start by downloading your logs from the hosting dashboard or cPanel. Use tools like Screaming Frog or Loggly to analyze the data effectively.

Focus on identifying errors such as 404, 500, or redirect loops. These issues negatively impact user experience and SEO rankings. Address flagged problems immediately. Analyze crawl patterns to see how search engines interact with your site.

Check for anomalies like sudden spikes in traffic, which might indicate security vulnerabilities. Regular log analysis ensures your website operates smoothly and securely. Document recurring issues to streamline future maintenance.

Collaborate with your hosting provider for advanced troubleshooting if needed. Proactive log analysis prevents major issues from escalating, ensuring consistent performance. Logs serve as a roadmap to understanding your site’s strengths and weaknesses.

81. Check to See All Images on The Website Are in WebP

Optimizing images is vital for website speed and SEO. WebP format ensures faster loading times without compromising quality. Start by auditing your website’s image library using tools like ImageOptim or TinyPNG.

Identify non-WebP images by inspecting file extensions. Convert these to WebP using software like Adobe Photoshop or online tools. Test converted images to ensure they retain high quality. Replace the original files on your server, then update image URLs if necessary.

Verify functionality by testing your website on different browsers and devices. Older browsers might require fallback formats. Use lazy loading to further enhance performance.

Faster-loading pages improve user satisfaction and SEO rankings. Regularly check for new uploads to maintain an all-WebP library. Image optimization reduces bandwidth usage and enhances overall website performance.

82. Main Country Page Python Indexing

Optimizing your main country page for indexing is crucial for targeted traffic. Use Python scripts to streamline the process. Begin by identifying the page’s metadata, keywords, and content structure. Ensure all elements align with the target country’s search preferences.

Use Python libraries like BeautifulSoup or Selenium to extract and analyze page data. Validate schema markup, headings, and internal linking. Test the page’s visibility using Google Search Console and track its ranking for targeted keywords.

Implement hreflang tags to indicate language and regional targeting. This improves search engine understanding and user experience. Test loading speed and mobile responsiveness, as they significantly impact ranking.

Regularly analyze data for indexing consistency. Python scripts automate checks, saving time and enhancing accuracy. Continuous optimization boosts visibility in the target country, ensuring long-term SEO success.

83. Niche-Based Page Python Indexing

Niche pages require tailored indexing strategies to reach their audience. Start by conducting a keyword analysis to identify relevant terms. Use Python scripts to analyze the page’s structure and SEO readiness.

Ensure the content includes niche-specific keywords naturally. Validate schema markup, ensuring it aligns with the niche’s requirements. Python libraries like Scrapy help automate indexing checks, saving time.

Test the page’s visibility using tools like Google Search Console. Monitor crawl stats and indexing status to ensure consistent performance. Address errors flagged during the analysis promptly.

Regular updates to niche pages maintain relevance and ranking. Python scripting simplifies monitoring, ensuring consistent optimization. Effective niche indexing increases traffic and conversions.

84. Homepage AI – Content Test + Plagiarism

Ensuring your homepage content is unique and engaging is critical for both user experience and SEO performance. Start by running an AI content test to determine if the homepage text is artificially generated. Use reliable tools like Copyscape or Grammarly to scan for plagiarism.

AI tools such as Originality.ai can detect machine-generated content. This ensures that your homepage reflects genuine human thought. Evaluate whether the content aligns with your brand’s tone and messaging. Make necessary edits to improve authenticity.

Additionally, check for duplicate content within your website to maintain originality. Content duplication confuses search engines and negatively impacts rankings. Revise sections with repetitive or overly generic text.

Once the content is verified as unique, optimize for SEO. Incorporate relevant keywords naturally without keyword stuffing. This improves search visibility while keeping the content user-friendly. Regularly update your homepage content to reflect new trends or changes in your business.

Consistent testing ensures your homepage remains a credible and authoritative source. A plagiarism-free homepage boosts trust, engaging visitors and improving conversions.

85. Whole Site Plagiarism + AI Content Check

Regularly checking your entire website for plagiarism is essential to maintaining credibility and search engine rankings. Start by using plagiarism detection tools like Copyscape or SmallSEOTools. These platforms efficiently scan all pages for duplicate content.

Identify sections flagged for plagiarism and revise them immediately. Unique, high-quality content ensures better rankings and user trust. Use AI detection tools to determine if any text was machine-generated. Tools like Originality.ai provide accurate results.

Focus on updating flagged sections with unique, user-centric content. Always cross-check against top-ranking competitors to ensure originality and relevance. Avoid overly generic phrasing that could signal AI-generated content.

Incorporate SEO optimization while rewriting. Include targeted keywords naturally, without compromising the content’s flow or readability. Regular audits of site content prevent penalties from search engines. Addressing plagiarism issues proactively enhances your brand’s reputation and authority.

Finally, establish a content calendar to keep your website updated with fresh material. A plagiarism-free, authentic site provides a better user experience, encouraging higher engagement and improved rankings.

86. ALL EEAT page champion list cluster with NAP

When migrating a website, one of the top priorities is to safeguard the pages that establish Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT). These pages often carry the bulk of your site’s value and drive significant traffic. To ensure their integrity:

• Create a champion list of all EEAT-critical pages.
• Cross-check if all metadata, internal links, and structures remain intact post-migration.
• Verify the NAP (Name, Address, Phone Number) details on these pages. Any inconsistency here can hurt your local SEO, confuse users, and even lower your credibility.

Beyond structural accuracy, confirm that all external links pointing to these pages remain functional. Broken links can dilute authority. Also, ensure HTTPS security protocols are enabled, as migrating a site can sometimes revert them inadvertently.

Lastly, audit the trust signals on these pages, such as author bios, credentials, and customer reviews. If anything is outdated, update it. Synchronize your EEAT pages with external directories like Google My Business, ensuring uniformity across platforms. This extra attention helps search engines and users trust your site, fortifying your online reputation.

87. ThatWare Author page Revamp

Author pages are a pivotal part of building trust and showcasing expertise. Post-migration, take the opportunity to revamp and optimize them for better engagement and SEO. Start by:

1. Updating Bios: Ensure every author’s credentials, recent achievements, and professional background are current.
2. Adding Schema Markup: This helps search engines understand and display author information in a structured format.

Interactive elements can significantly enhance user experience. Consider adding:

• Links to professional social media profiles (e.g., LinkedIn).
• Video introductions or short clips from the authors to personalize the page.
• A list of articles the author has contributed to, complete with links for easy navigation.

Additionally, ensure all images (e.g., profile pictures) are properly formatted and optimized for SEO. Check internal links to confirm they direct users to relevant content. With every update, incorporate relevant keywords naturally to enhance discoverability.

Remember, author pages are more than just informational—they’re trust builders. A polished, informative author page signals to both users and search engines that your site values credibility and expertise.

88. Case Study Page Revamp

Case studies are powerful tools for demonstrating success stories and building credibility. Post-migration, auditing and revamping these pages is critical. First, verify that all case study pages have been properly transferred. Look out for:

• Broken links: Ensure all internal and external links are functional.
• Missing visuals: Images or graphs are often corrupted during migration.
• Formatting issues: Ensure the layout remains clean and professional.

Once the essentials are checked, consider refreshing the content. Add updated results, recent client feedback, or new data that enhances the relevance of the case studies. Introduce interactive elements like infographics or downloadable PDFs for added engagement.

Implement structured data markup to make your case studies eligible for rich snippets in search results. This can significantly boost visibility. Make sure to add strong calls to action (CTAs) to guide users toward taking the next step, such as contacting your team or requesting a consultation.

A well-optimized case study page can serve as a silent salesperson, building trust and driving conversions effectively.

89. 5xx Error Test

A 5xx error indicates a server-side issue that prevents your site from functioning correctly. These errors can severely impact user experience and SEO if left unresolved. Post-migration, running a comprehensive 5xx error test is non-negotiable.

Here’s how to get started:

• Use tools like Google Search Console or Screaming Frog to identify URLs returning 5xx errors.
• Investigate common causes, such as server misconfigurations, timeout issues, or overloaded resources.

Once identified, collaborate with your hosting provider to resolve these issues. Proactively monitor your server logs to pinpoint recurring patterns or bottlenecks. Ensure your Content Delivery Network (CDN) and caching mechanisms are configured correctly to avoid future errors.

Fixing 5xx errors not only prevents downtime but also safeguards your site’s crawlability. Search engines may deindex critical pages if they encounter frequent 5xx errors, leading to a decline in rankings. A swift resolution ensures a seamless browsing experience for both users and crawlers.

90. EEAT Run LDA Cosine Run 

Imagine searching for “best SEO service in India” and seeing your competitor rank first while your website sits second. To bridge that gap, you need a sharp strategy, and this is where EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) run and LDA (Latent Dirichlet Allocation) Cosine run come into play.

Start with the EEAT analysis. Visit the competitor’s page and scrutinize how they’re nailing their content. Do they showcase credible author bios? Are their case studies more detailed? Do they have expert testimonials or authoritative links? Compare this to your website and identify areas to improve.

Next, dive into an LDA Cosine run. This technique analyzes semantic similarity between your content and your competitor’s. Use tools to measure the cosine similarity score—a higher score indicates your content is semantically aligned with the top-ranking page. If your score is low, adjust your content by:

• Including related keywords and phrases.
• Enhancing topical depth with subtopics the competitor covers.
• Creating content clusters around your primary topic.

This dual approach ensures your content not only aligns with user intent but also stands out in expertise and trustworthiness. By constantly refining your EEAT elements and semantic relevance, you can climb to that coveted #1 spot. After all, outranking a competitor isn’t just about visibility; it’s about delivering more value and trust to your audience.

91. Bag Of Words Run

A Bag of Words (BoW) analysis is a natural language processing technique that breaks down content into individual words or phrases to evaluate its relevance. This is especially valuable after migration to ensure your site’s content aligns with target keywords and user intent.

Steps for a successful BoW run:

1. Extract content from your key pages.
2. Use tools like NLTK in Python or online platforms to analyze keyword density and semantic patterns.
3. Identify any overuse of specific terms (keyword stuffing) or missing key phrases.

Once analyzed, refine your content to improve readability and maintain SEO compliance. Focus on incorporating synonyms and related terms to enhance topical depth. Balance is key—content should appeal to search engines without compromising user experience.

BoW analysis helps you identify and fill content gaps, ensuring your pages remain competitive in search rankings. It’s a proactive measure to optimize your website’s content strategy, post-migration.

92. Crawl Depth Check

Crawl depth determines how accessible your site’s content is to search engines. A shallow crawl depth (ideally 3 clicks or fewer) ensures better indexing and usability.

Post-migration, perform a crawl depth audit using tools like Screaming Frog or Ahrefs. Map out your site structure and look for pages that require too many clicks to reach. Key actions include:

• Restructuring navigation menus for better accessibility.
• Adding internal links to bring buried pages closer to the surface.
• Fixing redirect chains that complicate navigation.

Additionally, check for orphaned pages—those that are not linked to any other page on your site. These can go unnoticed by crawlers, affecting their visibility. Optimizing crawl depth not only boosts your SEO but also ensures users can easily find valuable content.

93. Zombie Page Check

Zombie pages are underperforming or irrelevant pages that dilute your website’s overall value. Examples include outdated blog posts, thin content pages, or duplicate content.

Conduct a zombie page audit by analyzing:

• Pages with minimal traffic or high bounce rates (via Google Analytics).
• Thin content (less than 300 words) that doesn’t offer value.

Decide whether to update, consolidate, or delete these pages:

• Update outdated content with new data.
• Consolidate similar pages into a single, comprehensive resource.
• Delete irrelevant pages and redirect them to more relevant URLs.

Zombie pages waste your crawl budget and dilute your site’s authority. Eliminating them ensures your site focuses on high-quality content, improving SEO performance.

94. Geo Tag Check

Geo tags play a vital role in local SEO by helping search engines understand your site’s geographical relevance. After migration, confirm that:

• HTML meta tags contain correct latitude and longitude values.
• EXIF data in images reflects accurate location information.

If your migration involved a new hosting provider or CDN, ensure the server’s physical location aligns with your geo-targeting goals. Optimize local landing pages with region-specific keywords and verify NAP consistency across the site.

Geo tagging ensures your business appears in location-based searches, driving local traffic and boosting conversions.

95. Hreflang Check

Hreflang tags signal the language and regional targeting of your site, preventing duplicate content issues and improving user experience. Post-migration, run an hreflang audit using tools like Screaming Frog or SEMrush.

Key points to verify:

• Correct language and country codes (e.g., en-us for English-US).
• Self-referencing hreflang tags on every page.
• Alignment between canonical and hreflang tags.

Improper hreflang tags can confuse search engines and users. Accurate implementation ensures your audience lands on the most relevant version of your site, enhancing engagement and SEO rankings.

Wrapping Up

The 2025 Real-Time SEO Checklist serves as an essential guide for evaluating and optimizing your website’s performance post-migration. It covers every critical aspect of SEO, from GA and GSC tests to thorough audits of source code, meta tags, robots.txt, XML sitemaps, and indexing issues. 

By focusing on elements such as canonical setups, 301 redirects, broken links, and site speed tests, this checklist ensures your website is both search engine-friendly and user-centric. Additionally, by checking for orphan pages, missing alt tags, soft 404 errors, and other technical discrepancies, you can eliminate barriers that hinder your site’s visibility and functionality.

Furthermore, it emphasizes content quality, highlighting the importance of updating old blogs, improving E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and addressing AI and plagiarism concerns. With detailed checks like schema validation, rich snippet optimization, and backlink analysis, the checklist helps to align your website with the latest SEO best practices. Regularly performing these checks, along with monitoring your site’s performance through tools like GTMetrix, Sucuri, and Pingdom, enables you to proactively address issues that could negatively impact rankings. 

Ultimately, this comprehensive approach ensures that your website not only recovers from migration-related challenges but thrives in an increasingly competitive digital environment, driving sustainable traffic, improving search rankings, and providing a seamless user experience.

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Tuhin Banik

Thatware | Founder & CEO

Tuhin is recognized across the globe for his vision to revolutionize digital transformation industry with the help of cutting-edge technology. He won bronze for India at the Stevie Awards USA as well as winning the India Business Awards, India Technology Award, Top 100 influential tech leaders from Analytics Insights, Clutch Global Front runner in digital marketing, founder of the fastest growing company in Asia by The CEO Magazine and is a TEDx speaker and BrightonSEO speaker.

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