GET A FREE CUSTOMIZED SEO AUDIT & DIGITAL MARKETING STRATEGY FOR YOUR BUSINESS IN JAPAN
Welcome to ThatWare’s premier SEO services tailored specifically for the Japanese market. In today’s digital landscape, establishing a robust online presence in Japan is essential for businesses looking to thrive in one of the world’s most lucrative economies. Whether you’re a local enterprise seeking to expand your reach or an international brand eager to tap into Japan’s vast consumer base, ThatWare is here to empower your online success. With our expert knowledge of Japanese search engine algorithms, cultural nuances, and consumer behavior, we offer customized SEO strategies designed to elevate your website’s visibility, drive targeted traffic, and maximize your ROI. Join hands with ThatWare and embark on a journey towards dominating the Japanese market through unparalleled SEO excellence.

👉Boost Your Sales with SEO Services in Japan
In the dynamic landscape of Japanese commerce, the importance of a robust online presence cannot be overstated. ThatWare’s SEO services in Japan are meticulously crafted to not only enhance your website’s visibility but also to drive tangible results in the form of increased sales and revenue. By strategically optimizing your website to rank higher on Japanese search engines such as Google Japan and Yahoo! Japan, we empower your business to connect with your target audience effectively, ultimately translating into heightened sales opportunities.
Our approach to SEO services in Japan is rooted in a deep understanding of the unique nuances of the Japanese market. From keyword research tailored to local search trends to culturally sensitive content optimization, ThatWare ensures that your brand resonates authentically with Japanese consumers. Through a combination of on-page and off-page optimization techniques, we position your website as a trusted authority in your industry, fostering trust and credibility among Japanese consumers and driving them towards conversion.
At ThatWare, we believe in delivering tangible results that directly impact your bottom line. Our team of seasoned SEO experts continuously monitors and fine-tunes your campaign to adapt to the ever-evolving Japanese search landscape, ensuring that your business remains at the forefront of online visibility. With ThatWare’s SEO services in Japan, you can unlock the full potential of the Japanese market and propel your sales to new heights.
👉Our Range of SEO Services in Japan
In the fast-paced digital realm of Japan, establishing a strong online presence is no longer just an option; it’s a necessity for businesses striving to thrive in one of the world’s most competitive markets. At ThatWare, we understand the intricate dynamics of the Japanese digital landscape, and our comprehensive suite of SEO services is tailored to help you navigate and succeed in this dynamic environment.
👉How we do SEO in Japan
Our Japanese SEO strategy strives to produce the following results:
- Increase the live traffic of your website within the Japanese market.
- Increase your website levels in both Yahoo! Japan and Google.
- Increase your Japanese traffic with referrals and external links from reliable and trustworthy sources.
Here’s how we do it:
👉STEP 1: ESTABLISH A STRONG STRATEGY THAT WILL GET THE HIGHEST SPACE IN JAPAN KITS.
👉Creating a competitive benchmark
We analyze where your company falls between Japanese and non-Japanese competitors in all digital searches and the presence of global digital marketing. We evaluate the strengths and weaknesses of your company and its competitors to find the best opportunities through our SEO Services in Japan.
👉Japanese keyword research
We discuss, research, and evaluate thousands of keywords in Japanese. From there, we classify the keywords that are searched by multiple categories of SEO. Other examples for categories include common keywords, directly related keywords, interesting keywords, and location-based keywords. In Thatware’s SEO Services Japan package, our team of experts will do this for your campaign.
👉Remove Section Path
We can create separate lists that will be used to create a content strategy for your website that is only driven by effective search terms with high traffic. The standard category list will serve as your “core umbrella” SEO strategy and these keywords should be freely promoted throughout the code and content levels of your site. A list of interest-based categories will provide opportunities to present your product to unknown Japanese people who are interested in your offerings. Lastly, a location-based list will verify potential customer inclusion based on their location.
👉Upgrade Standby Usage and Content Roadmap
After completing your favorite keywords and category lists, then we will create a fully customized content strategy that provides important and powerful information. The general goal, however, is to improve your search quality.
👉SEO Analysis and Development
We will continue to use our most popular keywords tested for items such as meta titles, meta descriptions, alt tags, and more. We can also provide testing and consultation on how your team can address these issues if you choose a manual approach (from our end).
👉STEP 2: SITE CONTENT CONTENT AND PERFORMANCE SEO
Enhance your Japanese user experience with SEO content that effectively enhances our pre-tested keywords.
👉Short list of key pages
After some critical analysis, we will re-organize your existing page content strategies and create a short list of key pages. Prioritizing pages is important in enhancing your Japanese search.
👉Page content development
We’ll start by focusing on existing text and information content available on your site, including Japanese translations of existing English content (this will include sections, descriptions, news / articles, and more). After reviewing the current status of your content, we will then do a thorough research to find new ways to expand it. Editing and adding content will enhance your site’s exposure to your Japanese market.
👉STEP 3: KEY CONTENTS AND CLOSURE OF SITE SEO
👉Increase the reliability of your website with powerful inbound links
We analyze the backlinks of your competition to find the most relevant sites and services in your particular field in Japan. We use our analysis to expand and reach other relevant groups to follow. Backlinks are obtained by requesting a backlink or earning it by providing their site with selected important content.
👉Media and Influencer Reach-Out and Coordination
We will engage influencers, bloggers, and non-competitive websites that write content that is in line with the interests of your Japanese clients. Access involves asking them to link to existing content and/or created from your website. Having links to popular blogs and websites will increase your visibility and the chances of readers of those blogs or websites clicking and sharing your link. This ensures the long-term performance of SEO in the form of third-party indicators.
👉Step 4: Localization
In the realm of digital marketing and SEO, understanding and respecting cultural nuances play a pivotal role, particularly when targeting specific markets like Japan. Japanese culture is rich with unique customs, traditions, and linguistic subtleties, all of which significantly influence online behavior and consumption patterns. Therefore, effective SEO strategies in Japan must prioritize cultural sensitivity and localization to resonate with audiences authentically.
- Understanding Japanese Consumer Behavior: Japanese consumers exhibit distinct preferences and behaviors when it comes to online interactions and purchasing decisions. For instance, they tend to prioritize quality, reliability, and trustworthiness when evaluating products or services. Understanding these preferences allows us to tailor SEO efforts accordingly, emphasizing factors such as product quality, customer reviews, and brand reputation.
- Linguistic Nuances and Keyword Research: Language plays a crucial role in SEO, and in Japan, it’s no different. Japanese language is highly nuanced, with various levels of formality and subtle contextual differences. Conducting thorough keyword research that takes into account these linguistic nuances is essential for effective SEO in Japan. This involves identifying not only high-volume keywords but also long-tail keywords and colloquial expressions that resonate with Japanese users.
- Crafting Culturally Relevant Content: Content is king in the world of SEO, but generic content simply won’t cut it when targeting Japanese audiences. Content must be culturally relevant, engaging, and tailored to resonate with the preferences and sensibilities of Japanese consumers. This may involve incorporating elements of Japanese culture, traditions, and pop culture references into the content to establish a deeper connection with the audience.
- Adapting Design and User Experience: Beyond content, the design and user experience (UX) of a website also play a significant role in engaging Japanese users. From layout and navigation to color schemes and imagery, every aspect of the website should be optimized to align with Japanese aesthetics and usability standards. Adhering to these design principles enhances user engagement and fosters trust and credibility with Japanese visitors.
👉Step 5: Mobile Optimization for Japanese Users
Mobile devices have become ubiquitous in Japan, with a large percentage of internet users accessing the web through smartphones and tablets. Therefore, optimizing websites for mobile devices is not just a recommendation but a necessity for reaching Japanese audiences effectively.
- Mobile-First Indexing and SEO: Google’s shift towards mobile-first indexing means that websites optimized for mobile devices are given priority in search rankings. This is especially relevant in Japan, where mobile usage surpasses desktop usage. By implementing responsive design, fast loading times, and mobile-friendly navigation, we ensure that your website ranks well in mobile search results and delivers a seamless user experience across all devices.
- Localized Mobile SEO Strategies: Mobile search behavior can vary significantly from desktop search behavior, and understanding these differences is crucial for effective mobile SEO in Japan. Japanese mobile users often rely on voice search, location-based queries, and app-based searches to find information and services. Our mobile SEO strategies are tailored to capitalize on these trends, optimizing content and keywords for voice search queries and local intent.
- App Store Optimization (ASO): In addition to mobile web search, app store optimization (ASO) is essential for businesses with mobile apps targeting Japanese users. With millions of apps available in app stores, ensuring visibility and discoverability is paramount. Our ASO strategies involve optimizing app titles, descriptions, keywords, and visuals to increase app downloads and engagement among Japanese users.
- Performance Optimization for Mobile Networks: In Japan, where high-speed mobile networks are the norm, website performance is a critical factor in user satisfaction and retention. Slow-loading websites can result in high bounce rates and lower search rankings. Therefore, we prioritize performance optimization techniques such as image compression, minification of code, and server-side caching to deliver fast and responsive mobile experiences to Japanese users.
👉Step 6: E-commerce SEO for Japanese Marketplaces
Japan boasts a thriving e-commerce ecosystem, with a plethora of online marketplaces catering to diverse consumer needs and preferences. From household goods to electronics to fashion, Japanese consumers rely heavily on online platforms for shopping and product research. Therefore, optimizing product listings and storefronts for popular Japanese marketplaces is essential for businesses looking to tap into this lucrative market.
- Understanding Japanese E-commerce Landscape: To succeed in Japanese e-commerce, businesses must familiarize themselves with the unique characteristics of popular online marketplaces such as Rakuten, Amazon Japan, and Yahoo! Shopping. Each platform has its own set of rules, algorithms, and customer expectations, necessitating tailored SEO strategies for maximum visibility and conversion.
- Optimizing Product Listings: Product listings are the lifeblood of e-commerce SEO, and in Japan, where competition is fierce, optimizing product titles, descriptions, and images is crucial for standing out from the crowd. Our SEO experts conduct comprehensive keyword research to identify high-intent keywords and phrases that resonate with Japanese consumers, integrating them strategically into product listings to improve search visibility and click-through rates.
- Localized Content and Customer Reviews: Japanese consumers place a high value on authenticity and trust when making purchasing decisions online. Therefore, incorporating localized content such as customer reviews, testimonials, and user-generated content (UGC) into product listings can significantly influence purchase behavior. Our e-commerce SEO strategies focus on encouraging and showcasing positive customer feedback to enhance credibility and drive conversions.
- Optimizing for Local Search: With the rise of location-based searches, optimizing product listings for local intent is essential for reaching Japanese consumers at the right time and place. This involves incorporating location-specific keywords, optimizing store locators, and leveraging geo-targeted advertising to target users based on their proximity to physical stores or distribution centers.
👉Step 7: Continuous Monitoring and Adaptation
In the ever-evolving landscape of SEO and digital marketing, staying ahead of the curve is paramount. Search engine algorithms change frequently, user behaviors evolve, and competitors adapt their strategies accordingly. Therefore, continuous monitoring and adaptation are essential components of successful SEO campaigns, ensuring that your website maintains its visibility and relevance in the highly competitive Japanese market.
- Real-Time Performance Tracking: Our SEO services include comprehensive monitoring of key performance indicators (KPIs) such as search rankings, organic traffic, conversion rates, and user engagement metrics. By tracking these metrics in real-time, we can identify trends, anomalies, and areas for improvement, allowing us to make data-driven decisions and adjustments to our SEO strategies.
- Algorithm Updates and Compliance: Search engines like Google and Yahoo regularly update their algorithms to deliver more relevant and user-friendly search results. These updates can have a significant impact on website rankings and visibility. Our team closely monitors algorithm changes and ensures that your website remains compliant with the latest best practices and guidelines, minimizing the risk of penalties or traffic losses.
- Competitor Analysis and Benchmarking: Understanding your competitors’ strategies and performance is key to staying ahead in the SEO game. Our SEO services in Japan include thorough competitor analysis, benchmarking your website against industry peers and identifying opportunities for improvement. By analyzing competitor keywords, backlink profiles, and content strategies, we can uncover untapped opportunities and refine our approach to outperform the competition.
- Agile Strategy Iteration: The digital landscape is dynamic and unpredictable, requiring agility and flexibility in SEO strategies. Our iterative approach to SEO involves testing, learning, and adapting in real-time based on performance data and market insights. By continuously refining our tactics and experimenting with new approaches, we ensure that your website remains competitive and resilient in the face of evolving trends and challenges.
👉Product Management on Google and Yahoo! Japan Search Results
We provide you with advanced thinking systems to maintain your company’s digital presence in and out of Japan. This will keep your website going and turn in the changing world of SEO. Taking these steps will ensure that your company always performs well in search results.
👉Pursuing Review and Evidence
One of the strongest forms of external content is reviews and testimonials from your own customers. We will promote website content and copy that encourages your readers to leave comments; therefore, increasing the overall reliability and reliability of your website.
👉Monthly reporting and consultation
Our standard reporting will include data such as keywords followed. As well as complete details about your niche in Japan with a view to SEO. We will also include possible feedback on the next steps. Your company should take in order to stay competitive and maintain your search standards here in Japan.
👉Locations We Serve in Japan
SEO Services in Tokyo
Tokyo is a thriving metropolis and a major economy in Japan. The city hosts different sectors, from manufacturing to technology, among many others. ThatWare SEO services will help Tokyo brand its online presence to appear among the top listings in a related search. With sophisticated local techniques and strategies regarding keyword analytics in Tokyo, ThatWare ensures that businesses attract more of their local customers. This includes keyword research for the terms related to local attractions, services, and products unique to Tokyo. ThatWare can help the business outshine other competitors available within the market and attract an ample number of prospective clients within Tokyo only because of the curated content specifics and working backlinking strategies that communicate the unique selling propositions of the product or service the business is supposed to be representing.
SEO Services in Sapporo
Sapporo is a city located in Aichi Prefecture and is as much famous for the variety of local businesses present here. With the SEO service from ThatWare, businesses in Sapporo can be picked up locally with an increase in visits to the website by concentrating on the optimization of Google My Business and localized keyword targeting. ThatWare helps businesses be discoverable by residents and visitors alike with local SEO techniques. The right search engine optimization campaigns will help move businesses in Sapporo so that they capture more of the marketplace, attract more foot traffic, and ultimately translate into increased sales and overall value for this community. :
SEO service in Kyoto
Kyoto Prefecture is located in the northern Tohoku region and is known for its farm products as well as traditional crafts. The SEO services of ThatWare in Kyoto provide the means for businesses to reach a broader audience by optimizing the websites through search term relevance and the visible measures of online optimization. The firm works on local SEO to make businesses in Kyoto an efficient destination for searching more on local goods, services, and attractions. This involves not only keyword optimization, but for specific keywords, bringing out the Kyoto speciality toward the cause of local produce products, and tourism.
SEO companies in Osaka
Osaka is situated in Aomori. Famous for its long-lived culture, its festival is vibrant—the intervention of ThatWare to deliver SEO service to businesses of Osaka, which will benefit tremendously because of the exposure made to attract tourists and native peoples in droves. ThatWare boosts the search engine ranking for any business within the tourism and hospitality niche by creating highly optimized content and targeting the desired keywords through research. While also focusing on local SEO services, it highlights the unique elements of Osaka, such as the Tachineputa Festival, to get businesses noticed by customers who are looking at such repositories before deciding to try some other cultural experience or services that it has to offer in the region.
SEO services Yokohama
Yokohama is located in Chiba Prefecture, which is famous for its industrial base and beautiful coastal areas. In this view, ThatWare SEO would work to provide the businesses within Yokohama with a massive human footfall, both from domestic and international results. ThatWare ensures that businesses in Chiba rank high across all search engines for industry-specific and local searches by making use of effective local SEO strategies, getting them that much-needed visibility for that product or service offering unique to the city. This ranges from optimizing for content to targeting coastal attraction tourists alongside potential clients for industrial services, hence bolstering the reach and the profitability of the businesses done in Yokohama.
SEO services in Kobe
Kobe, located in Chiba Prefecture is a land of rich history and cultural heritage with numerous tourists coming in mainly due to that. ThatWare could make a big change in businesses from Kobe by providing SEO services, hence increasing the online presence for more visitors around their location for services and attractions. ThatWare optimizes the websites of businesses with search terms relevant to Kobe’s cultural landmarks and events. This could also encompass the implementation of local SEO strategies to drive quantifiable results toward businesses from both tourists and citizens looking for information about Kobe’s historical sites to increase footfall, thus supporting the growth of the local economy through tourism and increased sales.
SEO Services Kawasaki
Kawasaki in the city of Fukui is famous for its industry in eyewear and traditional crafts. ThoseWare SEO services are going to work on increasing online presence and visibility on performing relevant searches for businesses based in Kawasaki. ThatWare supports in creating better ranking on search engines through effective keyword research and content optimization for the terms related to the vibrancy in the eyewear industry and the traditional crafts of Kawasaki’s businesses. This could also determine local SEO and attract customers with interest in the uniqueness of products or services in Kawasaki, thereby increasing the pace of propensity towards foot traffic and the rate of sales online.
SEO Services in Fukuoka
Fukuoka City is located on the Pacific coast, which abounds with coastal beauty and geothermal energy sources in Fukushima Prefecture. With this geomancy and potential geothermal energy source blessing, ThatWare’s SEO services can create visibility for local and industry-specific searches. ThatWare is well suitable for enhancing visibility digitally for businesses in Fukuoka by conducting in-depth research into keywords and optimizing content. This is related to the local SEO services to invite tourists to Fukuoka’s beauty spots besides promoting businesses in the geothermal energy chain, which support economic growth and sustainability in the region.
SEO services in Saitama
Saitama is a city located in Gifu Prefecture, which has relatively robust industrial activity along with increasing residential development. ThatWare SEO Services will support businesses within Saitama in attuning the website with the right search term intended for them to receive the correct local-grade SERP characteristics. ThatWare paves for businesses in Saitama with local SEO strategies, including Google My Business optimization, and region-based keyword campaigns to create discoverability among the potential customers. This involves promoting Saitama’s industrial services and the residential amenities to drive more footfall and online queries, and thereby increase business for the city in general.
SEO services in Hiroshima
Hiroshima is one of the hidden beauty spots in Gunma Prefecture, not only in terms of places of historical significance but also in terms of natural beauty. Hopefully, the SEO services of ThatWare can lift the business in Hiroshima to the highest online visibility and help increase tourism to the place. It means the ThatWare furtherance for businesses to get ranked higher for searches like Hiroshima historical sites or natural features. Businesses then optimize their content for those keywords, bragging about what Hiroshima, as a city, has to offer in terms of scenic hiking trails and cultural heritage sites. All that will drive traffic towards local businesses, increasing city tourism and economic development.
👉Why ThatWare is Better Than e intelligence and Primal?
| Comparison Factor | ThatWare | ICBM Polska Sp. z o.o. | Frontkom |
| Semantic SEO | ✔ | ✗ | ✗ |
| NLP and LLM integrated strategies | ✔ | ✗ | ✗ |
| Whitehat SEO | ✔ | ✗ | ✗ |
| Fully Managed SEO | ✔ | ✗ | ✗ |
| Reputation Management | ✔ | ✗ | ✔ |
| Google Penalty Recovery | ✔ | ✗ | ✗ |
| International SEO | ✔ | ✔ | ✔ |
| Web Development | ✔ | ✔ | ✔ |
| Passage Indexing | ✔ | ✗ | ✗ |
| Backlink Indexing With Python | ✔ | ✗ | ✗ |
| PPC | ✔ | ✔ | ✔ |
👉Conclusion: The Importance of Investing in SEO Services for Success in the Japanese Market
The Japanese market presents a wealth of opportunities for businesses looking to establish a strong online presence and expand their reach. However, in the highly competitive digital landscape of Japan, simply having a website is not enough to guarantee success. Investing in Search Engine Optimization (SEO) services is essential for businesses seeking to thrive and grow in the Japanese market. By optimizing their websites for search engines and tailoring their strategies to meet the unique preferences and behaviours of Japanese consumers, businesses can unlock a host of benefits that contribute to their success.
First and foremost, SEO agency in Japan enhance online visibility and brand awareness, ensuring that businesses appear prominently in search engine results pages (SERPs) for relevant queries. This increased visibility not only attracts more visitors to the website but also fosters trust and credibility among users, leading to higher conversion rates and customer loyalty.
Moreover, SEO services enable businesses to reach their target audience more effectively, ensuring that their content and offerings are visible to users who are actively searching for them. By leveraging targeted keywords, localized content, and strategic optimization techniques, businesses can connect with users at various stages of the buyer’s journey, from awareness to purchase and beyond.
Additionally, SEO services drive improved website traffic and conversions, ultimately contributing to business growth and profitability. By implementing on-page optimization, off-page strategies, technical considerations, and local tactics, businesses can enhance the user experience, drive engagement, and maximize conversions, leading to a measurable return on investment (ROI).
Furthermore, as the digital landscape continues to evolve, embracing future trends and innovations in SEO is crucial for staying ahead of the competition and maintaining relevance in the Japanese market. From voice search optimization and mobile SEO strategies to the integration of artificial intelligence and machine learning, businesses must adapt their SEO practices to meet the changing needs and expectations of Japanese consumers.In essence, investing in SEO services is not just a luxury but a necessity for businesses operating in the Japanese market. By prioritizing SEO, businesses can position themselves for success, increase their online visibility, and capitalize on the vast opportunities available in one of the world’s most dynamic digital economies. As such, businesses that invest in SEO agency in Japan are better equipped to navigate the complexities of the Japanese market, achieve their business objectives, and drive sustainable growth in the long term.
